A North Korean company behind deceptive social media campaigns appears to have introduced a new English-speaking propaganda vlogger and turned to YouTube’s new short-form video feature to win foreign fans.

According to NK News analysis, the “Olivia Natasha- YuMi Space DPRK daily” YouTube account appears to be run by the Pyongyang-based Sogwang Media Corporation as part of a yearslong external outreach project.