In his new book, B.R Myers challenges the notion that Juche is the ruling ideology of the regime in Pyongyang and asserts that Juche was never central to the North Korean leadership’s policymaking. This is a point that Myers made in his previous book, The Cleanest Race: How North Koreans See Themselves and Why It Matters (2010). But with North Korea’s Juche Myth, Myers seeks to once and for all end discussion of Juche, typically described as a doctrine of radical self-reliance, as the true guiding light of the Kim family regime and expose it as a smokescreen