Selling North Korean tourism at the World Travel Market | NK News
NK News Logo
September 22, 2026Sep 22, 2026

Weapon Directory

Features

Selling North Korean tourism at the World Travel Market

Foreign company running tours in North Korea makes its pitch at the worlds largest global travel event

The World Travel Market (WTM) exposition in London for 2014 is, according to its press release, the “leading global event for the travel industry.”

This claim is reinforced by the presence of close to 5,000 exhibitors from companies, travel agencies and countries trying to stimulate interest in their respective travel markets and industries.

Tucked in the far corner of the Asia section in the expansive ExCel exhibition hall is a small booth causing a little bit of a buzz.

The booth is being run by “Experience North Korea” (ENK) and, while an official WTM press release rather misleadingly claims it