April 20, 2024
Interviews

The Romanian designer imagining the future of North Korean branding

In speculative designs, Barroz invites you to "Enter the North Side"

North Korea, it is safe to say, has an image and branding problem, and over the years has tried a variety of techniques to improve its image and sell itself to the outside world.

And because of its bad reputation and behavior, it seems unlikely a high-profile advertising agency will be taking the government of the DPRK on as a client any time soon.

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